Mercadotecnia
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| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Language: | Spanish |
| Published: |
México, DF :
Prentice-Hall Hispoamericana,
1996
|
| Edition: | 6a. ed. |
| Subjects: | |
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| 003 | AR-BeUNQ | ||
| 005 | 20190711115547.0 | ||
| 008 | 021125s1996####mx##################spa#d | ||
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| 020 | |a 9688805904 | ||
| 040 | |a AR-beUNQ |e aacr | ||
| 099 | |a 12-K15 | ||
| 100 | 1 | |a Armstrong, Gary | |
| 245 | 0 | 0 | |a Mercadotecnia |c Gary Armstrong ; Philip Kotler. |
| 250 | |a 6a. ed. | ||
| 260 | |a México, DF : |b Prentice-Hall Hispoamericana, |c 1996 | ||
| 300 | |a xxi, 885 p. en varias paginaciones : |b il., gráficos | ||
| 650 | 7 | |a MERCADEO |2 Spines | |
| 650 | 7 | |a MERCADO |2 Spines | |
| 650 | 7 | |a MERCADO DE PRODUCTOS |2 Spines | |
| 650 | 7 | |a MERCADO DE SERVICIOS |2 Spines | |
| 650 | 7 | |a ADMINISTRACION |2 toit | |
| 700 | 1 | |a Kotler, Philip | |
| 929 | |a COMPRA |b American Books |c Exp. 827-0113/00 |d 39,00 |e 20021125 |f patrimonio |j 32770 | ||
| 942 | |c LIB |n 0 | ||