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021126s1991####xxu#################spa#d |
999 |
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|c 11341
|d 86728
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020 |
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|a 0201629194
|
040 |
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|a AR-beUNQ
|e aacr
|
099 |
|
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|a 12-F24
|
100 |
1 |
|
|a Forman, Andrew M
|
245 |
0 |
0 |
|a Mercadotecnia en acción : Lecturas y casos
|c Andrew M. Forman ; David W. Cravens ; Robert B. Woodruff.
|
260 |
|
|
|a Wilmington :
|b Addison-Wesley Iberoamericana,
|c 1991
|
300 |
|
|
|a x, 420 p. :
|b tablas
|
650 |
|
7 |
|a MERCADEO
|2 Spines
|
650 |
|
7 |
|a MERCADO DE PRODUCTOS
|2 Spines
|
650 |
|
7 |
|a MERCADO DE SERVICIOS
|2 Spines
|
650 |
|
7 |
|a COMERCIO
|2 Spines
|
650 |
|
7 |
|a PROMOCION
|2 Spines
|
650 |
|
7 |
|a ADMINISTRACION
|2 toit
|
700 |
1 |
|
|a Cravens, David W
|
700 |
1 |
|
|a Woodruff, Robert B
|
929 |
|
|
|a COMPRA
|b American Books
|c Exp. 827-0113/00
|d 15,00
|e 20021125
|f patrimonio
|j 32771
|
942 |
|
|
|c LIB
|n 0
|