Marketing estratégico
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| Main Author: | |
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| Format: | Book |
| Language: | Spanish |
| Published: |
México, D. F. :
Fondo de Cultura Económica,
2000.
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| Edition: | 6a. ed., 1a. reimpr. |
| Subjects: | |
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| Physical Description: | 336 p. : il. ; 23 cm. |
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| Bibliography: | Incluye referencias bibliográficas. |
| ISBN: | 9505572433 |