APA Citation

Lamb, C. W., Hair, J. F., & McDaniel, C. (2002). Marketing (6a. ed.). México, D.F.: Thomsom.

Chicago Style Citation

Lamb, Charles W., Joseph F. Hair, and Carl McDaniel. Marketing. 6a. ed. México, D.F.: Thomsom, 2002.

MLA Citation

Lamb, Charles W., Joseph F. Hair, and Carl McDaniel. Marketing. 6a. ed. México, D.F.: Thomsom, 2002.

Warning: These citations may not always be 100% accurate.