Retail Marketing : El nuevo marketing para el negocio minorista

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Main Author: Rico, Rubén Roberto
Other Authors: Doria, Evaristo, Fresco, Juan Carlos (Reviewer)
Format: Book
Language:Spanish
Published: Buenos Aires : Pearson Education, 2003.
Edition:2a. ed.
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Physical Description:xxi, 237 p. : gráficos ; 23 cm.
Bibliography:Incluye referencias bibliograficas: p. 267.
ISBN:9871147082