Retail Marketing : El nuevo marketing para el negocio minorista
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Main Author: | |
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Other Authors: | , |
Format: | Book |
Language: | Spanish |
Published: |
Buenos Aires :
Pearson Education,
2003.
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Edition: | 2a. ed. |
Subjects: | |
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005 | 20160721154107.0 | ||
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020 | |a 9871147082 | ||
082 | 0 | 4 | |a 658.87 |2 21 |
099 | |a 12-R16 | ||
100 | 1 | |a Rico, Rubén Roberto | |
245 | 0 | 2 | |a Retail Marketing : |b El nuevo marketing para el negocio minorista |c Rubén Roberto Rico, Evaristo Doria; revisión técnica Juan Carlos Fresco. |
250 | |a 2a. ed. | ||
260 | |a Buenos Aires : |b Pearson Education, |c 2003. | ||
300 | |a xxi, 237 p. : |b gráficos ; |c 23 cm. | ||
504 | |a Incluye referencias bibliograficas: p. 267. | ||
650 | 7 | |a Mercadeo |2 Spines | |
650 | 7 | |a Gestión |2 Spines | |
650 | 7 | |a Ventas |2 Spines | |
650 | 7 | |a Comercio minorista |2 Spines | |
650 | 7 | |a Gestión de mercados |2 Spines | |
650 | 7 | |a Consumidores |2 Spines | |
650 | 7 | |a Mercado |2 Spines | |
700 | 1 | |a Doria, Evaristo | |
700 | 1 | |a Fresco, Juan Carlos |e rev |4 rev | |
929 | |a DONACION |b Pearson Education |d 0 |e 20051205 |g 243 |j 38074 | ||
929 | |a DONACION |b Pearson Education |d 0 |e 20051205 |g 243 |j 38075 | ||
929 | |a DONACION |b Pearson Education |d 0 |e 20051205 |g 243 |j 38076 | ||
929 | |a DONACION |b Pearson Education |d 0 |e 20051205 |g 243 |j 38077 | ||
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