Investigación comercial /
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| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Language: | Spanish |
| Published: |
Madrid :
Paraninfo,
2004.
|
| Series: | Comercio y marketing (Paraninfo).
|
| Subjects: | |
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| LEADER | 01303Cam#a2200313#a#4500 | ||
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| 005 | 20160721155455.0 | ||
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| 020 | |a 8497323149 | ||
| 040 | |a AR-BeUNQ | ||
| 082 | 0 | 4 | |a 658.8 |2 21 |
| 100 | 1 | |a Lobato Gómez, Francisco | |
| 245 | 0 | 2 | |a Investigación comercial / |c Francisco Lobato Gómez, María de los Angeles López Luengo. |
| 260 | |a Madrid : |b Paraninfo, |c 2004. | ||
| 300 | |a ix, 254 p. : |b gráficos ; |c 30 cm. | ||
| 490 | 1 | |a Comercio y marketing | |
| 500 | |a Incluye resumen, actividades finales, ejercicios y actividades de profundización. | ||
| 650 | 7 | |a Investigación de mercados |2 spines | |
| 650 | 7 | |a Comportamiento del consumidor |2 spines | |
| 650 | 7 | |a Mercadeo |2 spines | |
| 650 | 7 | |a Evaluación del mercado |2 spines | |
| 650 | 7 | |a Análisis estadístico |2 spines | |
| 700 | 1 | |a López Luengo, María de los Angeles | |
| 830 | 0 | |a Comercio y marketing (Paraninfo). |n Gestión comercial y marketing | |
| 929 | |a COMPRA |b Cúspide |c Exp. 827-1009/08 2a. compra |d 58,00 |e 20090304 |f PAT0027895 |j 43528 | ||
| 929 | |a COMPRA |b Cúspide |c Exp. 827-1009/08 2a. compra |d 58,00 |e 20090304 |f PAT0027896 |j 43529 | ||
| 929 | |a COMPRA |b Cúspide |c Exp. 827-1009/08 2a. compra |d 58,00 |e 20090304 |f PAT0027897 |j 43530 | ||
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