Fundamentos de comercialización : principios y métodos
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| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Language: | Spanish |
| Published: |
Buenos Aires :
El Ateneo,
1994.
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| Series: | Comercialización
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| Subjects: | |
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| LEADER | 00899Cam#a2200277#a#4500 | ||
|---|---|---|---|
| 001 | 022479 | ||
| 005 | 20160721160233.0 | ||
| 008 | 110304s1994||||ag d ##b #001|0#spa#d | ||
| 020 | |a 9500236257 | ||
| 040 | |a AR-BeUNQ | ||
| 082 | 0 | 4 | |a 658.8 |2 21 |
| 100 | 1 | |a McCarthy, E Jerome | |
| 245 | 0 | 2 | |a Fundamentos de comercialización : |b principios y métodos |c E. Jerome McCarthy, William D. Perreault. |
| 260 | |a Buenos Aires : |b El Ateneo, |c 1994. | ||
| 300 | |a 399 p. : |b gráficos ; |c 22 cm. | ||
| 490 | 1 | |a Comercialización | |
| 500 | |a Incluye glosario e índice. | ||
| 650 | 7 | |a Mercadeo |2 spines | |
| 650 | 7 | |a Consumo |2 spines | |
| 650 | 7 | |a Mercado internacional |2 spines | |
| 650 | 7 | |a Ventas |2 spines | |
| 650 | 7 | |a Precios |2 spines | |
| 700 | 1 | |a Perreault, William D | |
| 929 | |a DONACION |b Armando Azeglio |d 0,00 |e 20110222 |f PAT0036736 |g 1728 Exp. 827-0387/98 |j 46007 | ||
| 942 | |c LIB |n 0 | ||
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