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Advertising and promotion management: a manager's guide to theory and practice

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Bibliographic Details
Main Author: Farris, Paul W
Other Authors: Quelch, John A
Format: Book
Language:English
Published: Florida : R. Krieger, 1987
Subjects:

Biblioteca Laura Manzo - Universidad Nacional de Quilmes - CIRCULACION

Holdings details from Biblioteca Laura Manzo - Universidad Nacional de Quilmes - CIRCULACION
Call Number: 658.8 FAR
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Biblioteca Laura Manzo - Universidad Nacional de Quilmes - SALA

Holdings details from Biblioteca Laura Manzo - Universidad Nacional de Quilmes - SALA
Call Number: 658.8 FAR
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